Breast Cancer Awareness Month

October is Breast Cancer Awareness Month so I wanted to share a few facts you might not know and let you in on a few ways that you can show your support and contribute to a great cause just by purchasing a few, select Estee Lauder products specifically made for this purpose.

• 1 in 8 women in the U.S. will develop invasive breast cancer in her lifetime. [Source: American Cancer Society]

• Every 2 minutes a woman in the U.S. is diagnosed with breast cancer.
[Source: Breast Cancer Research Foundation]

• Breast cancer is the most common cancer in women worldwide, and it is increasing, particularly, in developing countries where the majority of cases are diagnosed in late stages. [Source: World Health Organization]

Every year, Estee Lauder puts out a special collection of products at a very special price and donates 100% of the sale to the Breast Cancer Research Foundation (BCRF). This year, EL has put out three selections.

First up, is the Pink Ribbon Knockout Eyes collection. The retail on this is only $35, and it’s worth way more than that. It comes with an 8-shadow palette, an eyeshadow brush, a full-size mascara, a travel-size eyeliner, and one of the coolest bags I’ve ever seen for this annual campaign.

The second selection is a special, Limited Edition Advanced Night Repair with a Pink Ribbon Keychain going for only $95.00.

And last but not least is a commemorative Pink Ribbon Pin for only $12.50.



The Estee Lauder Companies has donated over $70 million dollars globally, with more than $56 million funding 225 medical research grants through the Breast Cancer Research Foundation. BCRF is the highest-rated nonprofit breast cancer organization in the U.S. dedicated to advancing the world’s most promising research to eradicate breast cancer.

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